With about 60 million Facebook users, the Philippines has one of the largest and most active population on the social network. It is therefore no surprise that it also counts numerous business pages on Facebook gathering millions of Filipino followers. Here are 30 of the most popular Facebook pages in the Philippines.
The leading social media by far, Facebook is indispensable to almost any digital presence. With detailed analytics to measure the efficiency of both regular posts and advertising, Facebook has become a professional marketing platform.
Numbers of Internet, social media and mobile users in the Philippines in 2018
To help you navigate the Philippine Facebook environment, the following list presents the 30 leading business pages in the Philippines to get inspiration from, and if you can bring them some value, maybe also engage in common activities.
They regroup an array of different types of business and public figures, artists, companies, like Globe Telecom and BDO which are some of the largest companies in the Philippines , media, such as Inquirer.net and Rappler which are leading media in Southeast Asia , as well as magazines, TV shows…
Note that the pages ranks are as of the beginning of March 2018, and due to the diversity of business pages and companies on Facebook, and to enhance the value of the list presented here, certain criteria were used to define this Top 30.
Check our other post for more recent information on the top Facebook pages in the US .
Selection criteria
Only pages verified by Facebook were short listed to ensure the authenticity of pages presented: certain unofficial, paid or illegitimate pages may gather large communities but are of little interest for business.
Only pages targeted exclusively to the Philippines were included:
Certain brands (especially large multinationals like McDonald’s, Dell, etc.) have multi-countries business pages, which gather users from many countries into a single community and redirect them to a localized page for each individual country; these pages were not included.
Though some large and famous brands are originally from the Philippines, these have expanded or are targeting beyond the borders of the Philippines. They have a global audience and sometimes a multi-countries page; these were not included either. Such pages notably include leading Philippine companies like and .
List of the top 30 verified pages in the Philippines
Pages were ranked according to the number of “fans” they regroup, and their category was added to help you find the ones that will be most interesting to you and your business. Some top verified pages may have been omitted due to the limited criteria of research on Facebook.
1. ABS-CBN
Type: TV Network – Likes: 16.5 M – FB Page:
2. Angel Locsin
Type: Artist – Likes: 15.5 M – FB Page:
3. ABS-CBN News
Type: Broadcasting & Media Production Company – Likes: 14.9 M – FB Page:
4. Vice Ganda
Type: Artist – Likes: 14.4 M – FB Page:
5. Anne Curtis
Type: Artist – Likes: 14.3 M – FB Page:
6. Sarah Geronimo
Type: Artist – Likes: 13.3 M – FB Page:
7. Jennylyn Mercado
Type: Artist – Likes: 9.5 M – FB Page:
8. MYX Philippines
Type: TV Channel – Likes: 7 M – FB Page:
9. ABS-CBN Film Productions Inc. (Star Cinema)
Type: Movie/Television Studio – Likes: 6.6 M – FB Page:
10. Alodia Gosiengfiao
Type: Media – Likes: 6.1 M – FB Page:
11. Pinoy Big Brother Abs-Cbn
Type: TV Show – Likes: 6 M – FB Page:
12. Yexel Sebastian
Type: Public Figure – Likes: 4.9 M – FB Page:
13. Globe Telecom
Type: Telecommunication Company – Likes: 4.8 M – FB Page:
14. Definitely Filipino
Type: News & Media Website – Likes: 4.7 M – FB Page:
15. Yummy PH
Type: Magazine – Likes: 4.7 M – FB Page:
16. Enchong Dee
Type: Artist – Likes: 4.5 M – FB Page:
17. Cosmopolitan Philippines
Type: Publisher – Likes: 4.1 M – FB Page:
18. FHM Philippines
Type: Magazine – Likes: 4.1 M – FB Page:
19. Maine Mendoza
Type: Public Figure – Likes: 4.1 M – FB Page:
20. OLX Philippines
Type: App Page – Likes: 4.1 M – FB Page:
21. Smart Communications, Inc.
Type: Telecommunication Company – Likes: 4.1 M – FB Page:
22. Candy Magazine
Type: College & University – Likes: 3.9 M – FB Page:
23. The Voice of the Philippines
Type: TV Show – Likes: 3.7 M – FB Page:
24. INQUIRER.net
Type: Media/News Company – Likes: 3.6 M – FB Page:
25. Rappler
Type: Media – Likes: 3.6 M – FB Page:
26. BDO Unibank
Type: Finance Company – Likes: 3.4 M – FB Page:
27. Top Gear Philippines
Type: Magazine – Likes: 3.2 M – FB Page:
28. NBA Philippines
Type: Sports League – Likes: 3.1 M – FB Page:
29. Playboy Philippines
Type: Publisher – Likes: 3.1 M – FB Page:
30. COCA-COLA Philippines
Type: Food & Beverage Company – Likes: 3 M – FB Page: